The Chicago Community Trust, a foundation dedicated to improving the Chicagoland area, engaged Clarity to design and develop the Financial Services Pipeline (FSP) website. The FSP is an initiative to increase the representation of Latinos and African Americans, at all levels, within the Chicago area financial services industry. The goal of the website is to allow FSP staff to promote and manage its events, engage visitors through newsletter signups and campaigns, as well as educate the public on its mission.
Clarity integrated the appropriate tools and branding so that FSP has full control over website updates, social media, and event management. FSP also asked Clarity to design a website that will make the organization’s mission loud and clear: to increase diversity in Chicago’s financial services industry. Clarity utilized the robust and user-friendly WordPress solution to deliver a responsive contemporary design and an easy-to-use content management system.
The FSP website will serve as a tool for awareness, engagement, and education. The website will allow the organization to manage its day-to-day activities that help support its mission. As a minority-owned consulting firm with a focus on maintaining a diverse workforce, Clarity is proud to support the efforts of the FSP Initiative.
About the Financial Services Pipeline Initiative
The FSP aims to increase the representation of Latinos and African Americans, at all levels, within the Chicago area financial services industry as well as improve the overall cultural competency. The Initiative is governed by a CEO Leadership Council and a Steering Committee that includes top level directors from Northern Trust, Holland Capital Management, and the Federal Reserve Bank of Chicago. www.fspchicago.org
About Chicago Community Trust
The Chicago Community Trust (CCT) serves nonprofit organizations and donors through strategic grant making, civic engagement, and inspiring philanthropy. Its goal is to bring together the necessary collaborators to help tackle pressing issues for businesses, local governments, and organizations. The CCT’s initiatives includes On the Table, Giving in Chicago, SMART Growth, and Unity Fund. www.cct.org